Just ahead of the many music festivals that are set to occur during the summer, Too Faced launched its 'Festival Refresh Spray,' which is made to set the makeup for longer wear, cut any cakiness that might have resulted from the application foundations and powders, and refresh s look throughout the day.
The formula comes out in a fine mist, ensuring an even application and leaving the skin with a dewy glow, due to the opalescent pearls that are included within it. In addition to offering a cooling effect, the spray helps to hydrate the skin throughout the day, making it great for festival attendees in hot climates. As the formula is completely alcohol-free, it won't irritate sensitive skin either.
Key Themes Behind This Trend
- Long-lasting Setting Sprays
- Opportunities for disruptive innovation lie in creating setting sprays that provide extended wear, prevent cakiness, and refresh the skin.
- Dewy Finish Formulas
- Disruptive innovation can be achieved by developing setting sprays with opalescent pearls that leave a radiant, dewy glow on the skin.
- Hydrating Festival Solutions
- There is potential for disruptive innovation in the creation of setting sprays specifically designed to hydrate and cool the skin in hot festival climates.
Where This Applies
- Cosmetics
- Opportunities for disruptive innovation exist in the cosmetics industry to improve setting sprays and offer better makeup application and wear.
- Skincare
- Disruptive innovation in the skincare industry can involve the development of setting sprays that actively hydrate and nourish the skin.
- Event Planning
- Disruptive innovation opportunities arise in the event planning industry to cater to festival attendees by providing specialized skincare solutions like setting sprays.
