Fermented Pickle Chips

Bubbies is Debuting a Food Innovation at Natural Products Expo West

At the upcoming 2024 Natural Products Expo West event, Bubbies Fine Foods will be debuting the world's first fermented pickle chip in two varieties. The brand's Original and Spicy varieties were created in response to customer research and the brand finding that people were cutting Bubbies’ whole Kosher Dill Pickles into chips for everything from hamburgers and pasta salads to grilled cheese sandwiches. “While the shelf-stable ‘pickle’ section is full of chips and spears, there were no options for a real fermented, refrigerated pickle chip,” said Chris Glab, Bubbies’ Chief Innovation Officer.

Based on a 140-year-old family recipe, Bubbies makes nutrient-packed fermented foods that are rich in prebiotics, probiotics, fiber and easily digestible free amino acids. Bubbies new Kosher Dill Pickle Chips are certified kosher, gluten-free, non-GMO and are free from added sugar and artificial preservatives.

Fermented Pickle Chips Innovation
The world's first fermented pickle chip offers a unique twist to the traditional pickle market.
Probiotic Food Expansion
Introducing nutrient-packed fermented foods presents opportunities for brands to capitalize on the growing demand for probiotic-rich products.
Refrigerated Snack Revolution
The emergence of refrigerated pickle chips opens up a new category in the snacking industry.

Sectors Adopting This

Food and Beverage
The food and beverage industry can explore innovative ways to incorporate fermentation processes into snack products.
Health and Wellness
Health and wellness companies have the chance to cater to consumers seeking probiotic options by developing new fermented snack offerings.
Retail and CPG
Retail and consumer packaged goods sectors have the opportunity to introduce disruptive innovations by introducing refrigerated pickle chip products to the market.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 52%
Freshness 25%