Many fashion houses are branching into offering lifestyle items and have done so for years - the latest offering in the space is the Fendi Skateboard. The deck is beautifully designed with a pastel gradient look that fuses pale yellow, purple, light pink, and light blue together at the bottom.
It is complete with a touch of branding with the Fendi logo on top in black for a touch of contrast as well. There is a functional grip tape on the backside to ensure that it is highly functional, yet visually aesthetic enough to just be an art piece. It is in the market for $1,350 and is now available to shop online at 24s.
Image Credit: 24s
What Makes This Trend Stand Out
- Luxury Lifestyle Products
- As established fashion brands continue to expand their offerings to include high-end lifestyle items, there is an opportunity for disruptive innovation in the creation and marketing of high-quality skateboards.
- Fashion-inspired Design
- Fashion-forward design elements, such as the pastel gradient and branding on the Fendi Skateboard, can inspire disruptive innovation in the skateboarding industry to appeal to a broader consumer base.
- Artistic Functionality
- By incorporating visually aesthetic design elements, innovative companies could create skateboards that double as art pieces, appealing to consumers who value both functionality and aesthetics.
Sectors Adopting This
- Fashion
- Established fashion brands can leverage their design expertise and audience to create innovative skateboard offerings, such as the Fendi Skateboard.
- Skateboarding
- With the popularity of skateboarding continuing to rise, there is a growing opportunity for disruptive innovation in both design and functionality of skateboards that appeal to a wider audience.
- Art
- Companies that combine the functional aspects of skateboarding with artistic elements could create disruptive innovations that appeal to consumers who value both art and function.
