Cooling Lip Oils

NYX Cosmetics' Fat Oil Lip Drip CHILLZ are Lip-Cooling

NYX Cosmetics' Fat Oil Lip Drip formula quickly became a fan favorite for its non-sticky texture and high-shine finish, and now, the creamy lip oil is available in new Fat Oil Lip Drip CHILLZ shades that provide a swipe of color with a cooling sensation.

Like the original formula, this first-of-its-kind vegan-friendly lip oil delivers 12 hours of hydration with a comfortable texture thanks to nourishing ingredients like cloudberry oil, raspberry oil, and squalane. The beauty brand's four new cooling shades are available in four jelly finish sheer shades—Kiwi Freezie, Polar Peppermint, Strawberry Slush, and Citrus Chiller.

While other products from NYX Cosmetics, like lip glosses and lip liners, are infused with spicy-hot ingredients for a plumping effect, the new Fat Oil Lip Drip CHILLZ shades deliver a refreshingly different sensation.

Cooling Lip Products
The introduction of cooling lip oils marks a pivot towards enhancing user sensory experiences in cosmetics.
Vegan-friendly Formulations
The rise of plant-based ingredients in lip care products is meeting consumer demand for sustainability and ethics in beauty.
Long-lasting Hydration
Improvements in hydration technology for lip products offer extended moisture, liberating consumers from frequent reapplication.

Sectors Adopting This

Cosmetics
The beauty industry is increasingly experimenting with textures and sensations, offering innovative products like cooling lip oils to engage consumers.
Vegan Beauty
Vegan beauty is gaining traction, with brands incorporating botanical oils to develop cruelty-free lip care alternatives.
Personal Care
Advancements in nutrient-rich ingredients within personal care products are pushing boundaries to provide enhanced sensory experiences.
SCORE
7.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 91%
Activity 79%
Freshness 40%