Tropically-Themed Shoe Branding

The Farewell Footwear Fall/Winter 2014 Catalog is Boldly Botanical

The Farewell Footwear Fall/Winter 2014/2015 collection channels a tropical visual theme. Inspired by a concept of wildlife within an urban environment, this colorful collection features mixed-rubber commando sole shoes that are accented with colored rope laces.

The practical shoes fuse aesthetics with comfort and are based on a classic derby shoe design. These unisex footwear accessories are showcased in a catalog that features tropical plant and jungle animal figurine props. These props are displayed alongside fur-clad models that are representative of primitive men and women characters.

The Farewell Footwear Fall/Winter 2014/2015 collection catalog embraces wildlife imagery that is both vivid and eye-catching. Botanical elements and jungle-themes accent the collection's versatile and wearable shoes that are perfect for travel and day-to-day wear.

Tropical Shoe Branding
Trend toward bold botanical branding imagery in footwear industry for unique, eye-catching products.
Mixed-media Commando Sole Shoes
Trend toward mixed-media, versatile soles in footwear industry for practical yet visually-appealing designs.
Wildlife-inspired Collections
Trend toward incorporating animal and botanical themes into fashion collections for unique, playful designs.

Who This Affects Most

Footwear Industry
Opportunity for footwear brands to experiment with bold, playful branding imagery inspired by nature for eye-catching collections.
Fashion Industry
Opportunity for fashion brands to incorporate animal and botanical themes into collections for unique, playful designs.
Travel Industry
Opportunity for travel brands to offer versatile, mixed-media footwear that blends aesthetics with comfort for comfortable yet stylish travel attire.
SCORE
5.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 69%
Freshness 8%

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