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Minimalist Statement Streetwear

The New Fall/Winter OFF-WHITE Collection Boasts Bold Branding

— November 17, 2017 — Fashion
The Fall/Winter OFF-WHITE collection for 2017 is the latest from famed designed Virgil Abloh, who is celebrated for his unconventional take on fashion, and his previous work with rapper Kanye West.

Like much of the label's past offerings, the Fall/Winter OFF-WHITE collection is full of statement silhouettes that enable wearers to standout in a crowd, bold branding that celebrates the status that's associated with the label, and unique colorways that tend to feature stark contrasts.

Included in the collection are a variety of hoodies, tees, tote bags and purses, long denim skirts that have different layers and statement embellishments, and accessories, such as scarves, and socks. All of the pieces are available through OFF-WHITE's web store, as well as select retailers.
Trend Themes
1. Bold Streetwear - Opportunities for brands to embrace unconventional and bold designs that encourage self-expression.
2. Statement Silhouettes - Designers can incorporate unique and exaggerated shapes into their collections for added visual appeal.
3. Color Contrast - Exploration of high-contrast color palettes that make a bold and memorable statement in fashion.
Industry Implications
1. Fashion Retail - Retailers can offer consumers streetwear with unconventional shapes, bold branding and high contrast color palettes.
2. Fashion Design - Opportunities for fashion designers to experiment with shapes and designs that make bold statements.
3. Accessories - Designers can create statement accessories that incorporate unconventional proportions, high contrast colors, and bold branding.
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