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Facebook Gets Flashy

Adobe Flash Applications

— February 26, 2008 — Pop Culture
Facebook, in a bold move to get more market share of the MySpace muffins, will let application developers now use Adobe Flash.

Not familiar with Flash? If you are subject to seizures, don't look. It's the application that adds movement to a space. Think glittery, glitzy... oh just go to MySpace and hit any random site and check it out.

Implications - With consumers looking for new ways to interact with Facebook, the company is looking for new ways to monopolize the social media industry. Small changes, such as adopting Adobe Flash applications, indicate that companies need to keep ahead of their competitors by incorporating a variety of gadgets and updates, no matter how small.
Trend Themes
1. Increased Interactivity - By incorporating Adobe Flash applications, Facebook is tapping into the trend of increased interactivity on social media platforms, offering users new ways to engage with content.
2. Competitive Edge - Adopting Adobe Flash applications gives Facebook a competitive edge in the social media industry, as they aim to stay ahead of their competitors by constantly incorporating new features and technologies.
3. Enhanced User Experience - The use of Adobe Flash applications on Facebook enhances the overall user experience, providing a visually engaging and interactive environment for users to explore and interact with.
Industry Implications
1. Social Media - The integration of Adobe Flash applications in Facebook presents disruptive innovation opportunities in the social media industry, as it opens up new possibilities for content creation and user engagement.
2. Application Development - The availability of Adobe Flash applications on Facebook creates opportunities for application developers to create interactive and visually appealing experiences for the platform's users.
3. Digital Advertising - The use of Adobe Flash applications on Facebook can lead to disruptive innovation in digital advertising, as marketers can leverage the interactive and engaging features to create more impactful and memorable ad campaigns.
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