Face yoga exercises harbor a number of benefits for aging and facial paralysis. Through regular sessions, individuals are able to increase muscle tone and preserve a more youthful complexion as they get older. A form of physical therapy, the procedure has seen success in Japan and has been embraced by wellness-focused entrepreneurs and brands.
One such practice is Face Yoga with Koko — a start-up that offers consultation and guidance to individuals who wish to embrace the therapy. The business offers personalized private sessions where Koko Hayashi shares her expertise that has been collected for over a decade. In it, the trainer goes over the client's face posture, facial expression habits and etc., suggesting room for improvement and best courses of action.
Seeing success in the realm of face yoga exercises, Koko launched her Skin Fit Gym in 2017.