Stylist Fabio Ferraris captures the "It's Spring In Milan" editorial exclusive for web publication The Ones 2 Watch. The fashion story evokes a rebellious air and features models André Kherwald and Pedro Bertolini at Elite Milan.
The duo poses in front of photographer Giacomo Cosua's lens while loitering in an urban neighbourhood setting and sporting a range of edgy and fashion forward menswear looks. The model walk the streets of their Quartiere Isola, Milan neighbourhood and explore graffiti-clad alleyways, urban housing developments and city parks.
The Ones 2 Watch "It's Spring in Milan" exclusive highlights youthful looks from COMEFORBREAKFAST's Spring/Summer 2014 collection. Pieces from the collection include lightweight, linen suits, sleeveless dress shirts and tailored shorts garments that are effortlessly cool.
Why This Trend Is Growing
- Youthful Fashion
- Opportunity for fashion brands to create edgy and fashion-forward menswear looks, targeting a younger demographic.
- Urban Neighbourhoods
- Potential for brands to tap into the rebellious and unconventional atmosphere of urban neighbourhoods for fashion editorials or marketing campaigns.
- Graffiti-inspired Fashion
- Opportunity to incorporate graffiti-inspired designs and prints into fashion collections for a trendy and artistic aesthetic.
Industries Being Reshaped
- Fashion
- Fashion brands can explore unique and rebellious fashion styles, targeting young consumers who seek edgy and unconventional looks.
- Photography
- Photographers can specialize in capturing the rebellious spirit of urban neighbourhoods in editorial shoots, appealing to fashion brands and publications.
- Street Art
- Street artists and designers can collaborate with fashion brands to create graffiti-inspired fashion collections, merging art and fashion.
