Extrashade is a brand of sun protection products out of Brooklyn, New York that puts an emphasis on caring for those who have a lot of melanin in their skin. While it's may be true that people with darker complexions don't burn as easily, they are still prone to damage from sun exposure. In addition to addressing sunburns, its products are geared towards caring for a range of other issues like discoloration and spotting. For this reason, the brand makes two types of sunscreen lotions, including one for Daily Defense and another to Protect & Nurture.
Extrashade notes that the people with "Rich Complexions" who would benefit from their products include: African American, Asian, Latin, Middle Eastern, Mediterranean, Native American or others of mixed decent. Additionally, Extrashade also promises that its products will also be beneficial to those with less melanin.