Herbivore's' Prism Features a Rainbow of Plant-Based AHAs
Laura McQuarrie — October 2, 2019 — Fashion
References: herbivorebotanicals & popsugar
Herbivore Botanicals is known for its colorful, safe, non-toxic and effective skincare products and the newest addition to its product portfolio is an exfoliating serum called Prism. This new product gets its name from all of the natural fruit- and plant-based AHAs included in the product to smooth one's skin and boost its glow.
Alongside an AHA blend of bilberry lactic, sugar glycolic and sugar maple malic acids, the serum also includes BHA in the form of willow bark extract for its clarifying properties and ability to minimize the appearance of pores. At the base of the skincare product, there's also aloe leaf juice and rose water for soothing benefits.
Integrating this new Herbivore Botanicals product into a skincare routine is as simple as applying a few drops to skin that's been cleaned and freshly toned.
Alongside an AHA blend of bilberry lactic, sugar glycolic and sugar maple malic acids, the serum also includes BHA in the form of willow bark extract for its clarifying properties and ability to minimize the appearance of pores. At the base of the skincare product, there's also aloe leaf juice and rose water for soothing benefits.
Integrating this new Herbivore Botanicals product into a skincare routine is as simple as applying a few drops to skin that's been cleaned and freshly toned.
Trend Themes
1. Plant-based Skincare - The rise of plant-based skincare products like Herbivore Botanicals' Prism featuring natural fruit- and plant-based AHAs presents an opportunity for businesses to develop similar products with non-toxic, safe, and effective ingredients that appeal to eco-conscious consumers.
2. Exfoliating Serums - The demand for exfoliating serums like Herbivore Botanicals' Prism - which contains a blend of AHAs and BHAs - creates an opportunity to create similar products with unique, natural ingredients that cater to individuals who want to achieve smooth skin and a glowing complexion.
3. Multi-functional Skincare - Multi-functional skincare products like Prism - which contains a blend of AHAs, BHAs, aloe leaf juice, and rose water - create an opportunity for businesses to develop products that serve multiple purposes, making it easier for individuals to streamline their skincare routines.
Industry Implications
1. Skincare - The skincare industry - especially those that target the natural, eco-conscious consumer - can leverage ingredients like natural fruit- and plant-based AHAs to create exfoliating products that cater to individuals who want safe, non-toxic, and effective skincare products.
2. Natural Beauty - The natural beauty industry - specifically those that cater to individuals seeking non-toxic ingredients - can develop multi-functional serums that combine exfoliating and soothing benefits, like Prism's AHAs and BHAs with aloe leaf juice and rose water.
3. Green Beauty - The green beauty industry can develop and market exfoliating serums like Prism, promoting their all-natural and eco-friendly ingredients to skincare-conscious individuals who prioritize sustainability and non-toxic formulations.
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