Inspired by the distinctive everything bagel seasoning that can be found on the comforting baked good, Trader Joe's created the 'Everything But the Bagel Sesame Seasoning Blend.'
True to its name, the blend of spices and seasonings includes poppy seeds, sea salt flakes, sesame seeds, as well as dried garlic and onion. Although this combination of savory, roasted flavors can most often be found on an everything bagel, Trader Joe's is hoping to make it easier for consumers to enjoy the seasoning on everything from buttered popcorn to salads, dips and pizza dough.
The unique combination of flavors that can be found on an everything bagel have now been recreated by food brands in the form of everything from ice cream and donuts to cheese spreads and potato chip snacks.
What Makes This Trend Stand Out
- Everything Bagel Seasoning Trend
- The popularity of Trader Joe's everything bagel seasoning blend has spawned a trend of food brands creating their own versions of the flavor.
- Gourmet Seasoning Trend
- Consumers are seeking unique and flavorful seasonings to enhance their meals, creating an opportunity for companies to innovate with new and inventive blends.
- Cross-category Seasoning Trend
- The application of everything bagel seasoning to a variety of food categories, from popcorn to pizza dough, is driving a trend towards cross-category seasoning innovation.
Sectors Adopting This
- Food and Beverage Industry
- Food and beverage companies can capitalize on the seasoning trend by developing new and unique spice blends that satisfy consumer demand for complex and interesting flavors.
- Snack Industry
- The seasoning trend presents an opportunity for snack companies to differentiate their products by incorporating unique and unexpected spice blends in their offerings, as seen with everything bagel-flavored potato chips.
- Restaurant Industry
- Restaurants can enhance their menu offerings and attract customers by incorporating unique seasoning blends in their dishes, such as everything bagel seasoning on avocado toast or pizza dough.
