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Wearable Breakfast Subscriptions

Denny’s New Everyday Shirts Come with a Free Breakfast Everyday

— November 20, 2022 — Marketing
If you're looking for restaurant brand merch with some added perks, Denny's new Everyday shirts are the perfect fit.

This Black Friday, Denny's is getting in on the shopping frenzy by launching a $5.99 black T-shirt with the word 'Everyday' on it. What makes this T-shirt so unique is that it features a QR code sewn onto the sleeve, which, when scanned, allows the wearer to redeem a free Everyday Value Meal each day for the entirety of 2023. The Everyday Value Meal is a complete breakfast that comes with eggs, your choice of bacon or sausage, and your choice of either two pancakes, one French toast slice, or a biscuit with gravy. Were you to redeem the free breakfast offer each day of the year, it would give the shirt a value of $2,186.

Just 150 of the Everyday shirts will be available from DinerDrip.com starting at midnight on November 25, 2022.

Image Credit: Denny's
Trend Themes
1. Wearable Promo Items - Businesses could launch unique wearables with promo codes or loyalty rewards to incentivize customers and increase engagement.
2. QR Code Product Personalization - Companies could explore new innovative ways to personalize products using QR codes, such as by allowing customers to choose their own exclusive offers.
3. Subscription-based Promotions - More companies could offer exclusive, subscription-based promotions for customers that provide long-term value and loyalty rewards.
Industry Implications
1. Food & Beverage - Food and beverage companies could implement innovative promotions, utilizing food, merchandising, and more to increase customer engagement and loyalty.
2. Retail - Retailers could incentivize customers with exclusive wearables, such as limited edition t-shirts, to foster long-term loyalty and increase engagement levels.
3. Marketing & Advertising - Marketing and advertising agencies could explore new, creative promotions using wearable promo items and unique digital personalization techniques to enhance brand engagement and loyalty.
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