Czech Supermodel Eva Herzigova makes glasses look positively sexy in the May 2009 issue of Vogue Italia.
Eva was captured by Emma Summerton in sexy black and white with the focus being on the glasses.
Eva is styled in a retro style that fits the resurgence of the retro-chic glasses of the 60s and 70s.
Implications - Glasses may have a traditionally nerdy association, but when you frame them in a highly sexualized photo shoot, they can become extremely alluring. It may not be anything new to see a product's allure boosted in advertising by buxom bombshells, but doing it with a modicum of taste and decency remains a tried and trued method for brands to make products like frames decidedly more hip.