Through wellness-centric retailer Lost + Found, Happy Spritz is offering up a convenient and happiness-centric essential oil kit. The product is titled 'Be Happy' and it boasts five "Mini Spirtiz" that allow individuals to test out different oils in an efficient way.
There is the 'Good Morning Beautiful' which contains a combination of organic citrus and lemon peel and which is said to be uplifting and energizing. Next is the 'Breathe Deeply' which is cooling and soothing thanks to the organic peppermint and eucalyptus extracts. The essential oil kit also boasts mini products that are calming and relaxing, toning and balancing, as well as antibacterial and invigorating. Each spotlighting different key ingredients, Happy Spritz' offering makes for an inclusive and well-rounded experience for the consumer.
Key Themes Behind This Trend
- Wellness-centric Essential Oil Kits
- Creating essential oil kits focused on wellness and mindfulness can disrupt the traditional aromatherapy market and cater to individuals seeking holistic self-care.
- Efficient Oil Testing
- Offering mini spritzes of different oils provides consumers with an efficient way to test out various scents and benefits, offering a disruptive opportunity in the essential oil industry.
- Inclusive and Well-rounded Experiences
- By spotlighting different key ingredients and their respective benefits, essential oil kits can provide a more inclusive and well-rounded experience for consumers, expanding the aromatherapy market.
Where This Applies
- Wellness Products
- Creating happiness-centric essential oil kits can disrupt the wellness products industry by offering a new way for individuals to enhance their well-being and boost mindfulness.
- Aromatherapy
- Efficient oil testing through mini spritzes presents a disruptive opportunity in the aromatherapy industry by allowing consumers to easily explore various scents and find their preferred options.
- Self-care Products
- By providing inclusive and well-rounded essential oil experiences, this disruptive innovation opportunity aims to expand the self-care products market by appealing to those seeking holistic and customizable options.
