Jessica Simpson as Virna Lisi on Esquire Mag

 - Apr 7, 2008   Updated: Jun 21 2011
References: justjared.buzznet
Esquire Magazine May front cover has been leaked and it is making the rounds on the internet. The cover has Jessica Simpson shaving off what I assume is an imaginary beard. The stunt was inspired by a similar Esquire cover in 1964 featuring Italian actress Virna Lisi. The magazine is celebrating its 75th anniversary.

Perhaps they sought inspiration from the wild popularity of Lindsay Lohan's retro re-shoot...

Implications - The re-appropriation of vintage images continues to be an avenue where businesses show their ability to combine the old with the new. The combination of masculine and feminine has also proved to be an interesting avenue that marketers can take to create eye-catching visuals like these of women shaving their faces like males do.