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Defying Ageism

Erwin Olaf Shows Us His Different Looks at '50 Years Old'

— August 21, 2009 — Art & Design
Dutch photographer Erwin Olaf celebrates being 50 years old with self portraits that show how he currently looks like, how he wishes he looked like, and how he will look like as he gets older.

His new ‘50 Years Old’ set features the three self-explaining images ‘I Am,’ ‘I Wish,’ and ‘I Will Be.’

In addition to being a celebration of one’s age, the set subtly showcases our culture’s obsession with youth and the heavy use of Photoshop in fashion photography.

Erwin Olaf is no stranger to controversial and socially-aware topics. You can check out more of his features below.
Trend Themes
1. Celebrating Aging - Opportunities for disruptive innovation in the healthcare, beauty, and tourism industries through the promotion of aging as a positive and diverse experience.
2. Anti-photoshop Movement - Opportunities for disruptive innovation in the fashion, beauty, and media industries by promoting real and diverse bodies and faces, and challenging the use of Photoshop.
3. Multifaceted Self-portraits - Opportunities for disruptive innovation in the art, photography, and technology industries by exploring new ways to represent oneself and challenge stereotypes of age, gender, and beauty.
Industry Implications
1. Healthcare - Opportunities for disruptive innovation in aging healthcare services and products that meet the diverse needs of older adults, from preventive care to mental health support.
2. Beauty - Opportunities for disruptive innovation in the beauty industry by promoting diverse and inclusive standards of beauty that go beyond youth and conventional norms.
3. Media and Entertainment - Opportunities for disruptive innovation in the media and entertainment industries through the promotion of authentic and diverse representations of aging, beauty, and gender that challenge stereotypes and inspire social change.
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