Earnest Undergarment Editorials

The Industrie No. 8 Erik Torstensson Advertisements Are Relaxed

The Industrie No. 8 editorial put on by photographer Erik Torstensson showcased an exceptionally earnest look at model Anna Ewers. In place of bold pops of color, Torstensson instead opted for a sleek black and white color scheme.

Stylist Stevie Dance added bold elements to this dark photoshoot with loose fitting ripped denim, an oversize hoodie and ivory jeans. These items made for the perfect backdrop for the display of a lingerie-based take on fashion.

With masculine underwear and unbuttoned shirts, Ewers came across as relaxed and casual. Interestingly, while most of these pieces are best suited to the bedroom, Dance made them appropriate for everyday wear with tousled blown out tresses done by hairstylist Jimmy Paul.

Undergarment-inspired Fashion
There is an opportunity for fashion designers to create everyday clothing inspired by lingerie and underwear for a relaxed and casual look.
Monochromatic Fashion
There is a potential market for monochromatic fashion designs that feature sleek black and white color schemes.
Loose-fitting Apparel
There is a growing demand for loose and casual clothing, such as oversize hoodies and ripped denim.

Who This Affects Most

Fashion Design
Fashion designers can explore the potential of creating undergarment-inspired everyday clothing, monochromatic designs, and loose-fitting apparel.
Photography
Photographers can experiment with capturing simple and monochromatic fashion editorials like the one showcased by Erik Torstensson.
Hairstyling
Hairstylists can work on creating casual and relaxed hairdos such as tousled blown-out tresses seen in the Industrie No. 8 editorial.
SCORE
6.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 97%
Activity 89%
Freshness 8%