Roku teamed up with Element Electronics, expanding the company's Patio Series with the EP400AB55R outdoor TV. The 55-inch 4K UHD TV has been mindfully made for outdoor viewing and customers can find peace of mind knowing that the outdoor TV boasts IP55-rated weather protection, so that water, dirt, dust and humidity won't be a problem.
Complete with an anti-glare screen, the outdoor TV helps to make viewings in the sun an experience that's comfortable for the eyes. Perfect for not just the summer season, the patio-friendly TV can withstand a range of temperatures for all seasons, from -4°F all the way up to 104°F.
The Element 55” 4K UHD Partial Sun Outdoor Roku TV has a home screen that can be personalized with favorite channels and more.
Why This Trend Is Growing
- Outdoor Tvs
- The trend of developing outdoor TVs with durable designs for customers who want to enjoy viewing outside.
- Anti-glare Screens
- The trend of using anti-glare screens in outdoor TVs for comfortable viewing experiences in sunlight.
- Personalized Home Screens
- The trend of incorporating personalized home screens with favorite channels in outdoor TVs for an enhanced customer experience.
Industries Being Reshaped
- Electronics Industry
- There is an opportunity for electronics companies to develop and market outdoor TVs to cater to customers who enjoy watching television outside.
- Home Improvement Industry
- There is a potential opportunity for home improvement companies to offer and install outdoor TVs as part of their product lineup.
- Hospitality Industry
- There is a disruptive innovation opportunity for hotels, resorts and restaurants to add outdoor TVs to provide an extra layer of entertainment to their outdoor spaces.
