Energizing Cocktail Mixers

Kicktail Energy Mixers Remix Cocktail Mixers with Energizing Additions

Kicktail Energy Mixers are packaged in tall cans like energy drinks, yet take the form of cocktail mixers. This is because the available flavors like Cola, Ginger Beer and Club Soda reformat classic cocktail mixers with added boosts from ingredients like caffeine, taurine and B vitamins.

The energizing cocktail mixers put an emphasis on the use of crisp, natural flavors and an added kick that won't be found in conventional sodas and mixers. The Kicktail Energy Mixers are sold in vibrant variety packs that promise to deliver "energy you can feel, not taste."

As an alternative to consuming dedicated energy drinks, many consumers are turning to food and beverage products with subtle infusions of energy-boosting ingredients that won't interrupt their ordinary day or night rituals.

Subtle Energy-boosting Mixers
There is a growing demand for cocktail mixers that subtly energize the body.
Natural Flavored Mixers
The trend towards natural and crisp flavors in cocktail mixers is gaining traction.
Innovative Beverage Mixers
The beverage mixer industry has the potential to revolutionize traditional mixers by integrating health components.

Industries Being Reshaped

Beverage Mixers
There is an opportunity for beverage mixer manufacturers to create innovative products that incorporate energy-boosting ingredients.
Energy Drinks
Energy drink manufacturers could expand their product offerings by creating cocktail mixers infused with energy-boosting ingredients.
Natural Sodas and Mixers
The trend towards natural and crisp flavors in beverage mixers presents an opportunity for natural soda and mixer manufacturers to expand their product lines with energy-boosting ingredients.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 65%
Freshness 8%