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Luxurious Lightweight Sheets

Clean the Sky - Positive Eco Trends & Breakthroughs

Endy’s New Sheets are the Perfect Balance of Silky and Soft

— November 30, 2018 — Art & Design
Canadian mattress and sleep accessory brand Endy has expanded its offerings with the inclusion of Endy sheets, which are made to further enhance the supportive comfort that its compactly shipped mattresses are known to offer.

100% sateen weave cotton and 480 thread count, the sheets are smooth and silky to the touch, enveloping consumers in a comfortable layer that will keep them cozy throughout the night. As the sheets are specifically made for Endy mattresses, they fit onto beds snugly, allowing them to forego any unsightly creases, or ride up on the bed when moved.

The sheets are currently available online in all Endy mattress sizes, and like the brand’s other offerings, comes with an included trial period that gives consumers to get their money back if they aren’t totally satisfied.
Trend Themes
1. Luxurious Lightweight Sheets - The trend towards high-quality, lightweight bedding appeals to consumers seeking a comfortable and cozy sleep experience.
2. Direct-to-consumer Mattresses and Bedding - New companies creating online-only, direct-to-consumer models for mattress and bedding sales could disrupt traditional brick-and-mortar retailers.
3. Customized Mattress and Bedding Solutions - With technological advancements like 3D printing, the industry could see an increase in personalized, made-to-order mattresses and bedding products.
Industry Implications
1. Bedding and Linens - The bedding and linens industry could benefit from innovating new, high-quality materials and fabrics, like the 100% sateen weave cotton in Endy's sheets.
2. Online Mattress Retailers - Online mattress retailers could continue to disrupt the traditional retail market by offering innovative accessories like Endy's new sheets, in addition to their core product offerings.
3. Sleep Technology - Advancements in sleep technology, such as sensors and tracking devices, could create new pathways for personalized sleep solutions, including customized mattresses and bedding.
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