The Encycle Concept is the perfect mix of smartphone connectivity and athleticism, packed into an overall sleek design.
With a smartphone attached to the bicycle, this power-riding device allows cyclists to charge their mobile, generate electricity and navigate through bike routes. A built-in tilt sensor recognizes the slopes and sets the resistance level accordingly. An Encycle Concept app also helps chart your biking and function as a speedometer.
Implications - Ever since the recent economic recession many consumers have found themselves feeling helpless and lacking a certain level of control over their own lives. Businesses that offer these types of consumers products with interactive qualities will experience favorable results. Such products will allow consumers to regain a sense of control.
What's Driving This Trend
- Smartphone-integrated Bikes
- Leveraging smartphone connectivity to enhance cycling experience and provide additional functionalities such as charging and navigation.
- Electricity-generating Bikes
- Integrating the ability for bicycles to generate electricity, providing a more sustainable and eco-friendly transportation option.
- Tilt Sensor-enabled Bikes
- Utilizing built-in tilt sensors to automatically adjust resistance levels based on topography, enhancing the biking experience.
Who This Affects Most
- Fitness Equipment and Accessories
- Developing interactive-integrated bikes to cater to health-conscious consumers seeking advanced functionalities for their workout routines.
- Mobile Technology
- Creating innovative smartphone applications and accessories tailored for cyclists, enhancing their biking experience and providing additional features.
- Sustainable Transportation
- Driving disruptive innovation in the transportation industry by incorporating electricity-generating capabilities into bicycles, promoting greener mobility options.
