'Hunt & Gather' is a mobile shop that showcases the work of emerging fashion designers. For independent designers, one of the biggest obstacles is creating brand awareness. This truck provides a simple way for aspiring designers to present their work to the broader public.
Hunt & Gather is similar to a food truck in that it travels to different locations rather than remaining in a fixed place. But instead of food, this mobile shop features clothing made by emerging fashion designers. The boutique largely specializes in women's clothing, accessories and home design. The idea behind the fashion truck is to bring small business directly to the consumer and show off the work of local designers. The goal is to encourage consumers to put quality and craftsmanship ahead of fast fashion.
Hunt & Gather puts an innovative twist on the idea of traditional retail by bringing new products directly to the consumer.