Email security startup Canary Tokens has come up with a brilliant way to bait hackers in order to notify users when their accounts have been breached.
To sign up for the service, users simply have to enter the email address at which they wish to be notified should a hacker enter their account. They can then generate unlimited amounts of 'honey tokens.' These honey tokens are URLs that, when clicked, send a notification to the user. The user places the URL in a bait email within their inbox. The user knows not to click on the link but should a stranger enter their account and click on the honey token, a notification will be sent to the user that someone has entered their account. They can then take measures to reset passwords and determine if sensitive information has been accessed.
For now, the service is free and in theory, could be extended beyond email security to protect users' Facebook accounts, bank accounts and any other online platforms they frequent.