The ellesse Fall/Winter 2020 capsule launches alongside the campaign and is shot on the eclectic streets of Brooklyn. The Italian sportswear brand focuses on three main categories for the colder seasons with a spotlight on versatility. This time around, it spotlights tennis, ski, and gym.
To capture the tennis looks, the brand nods to traditional silhouettes that are done in a modern approach with loosely cut tracksuits, retro paneling, and technical fabrication. The gymwear is crafted from premium fabric used for moisture-wicking along with reflective webbing as well, perfectly merging tradition with contemporary design. The ski line offers alpine themed goods with a series of winter coats and gear with winterized and reflective accents lined with fur and padding.
Image Credit: ellesse