Prettily Unpacked Photoshoots

The ELLE Korea 'Out of Routine' Editorial Stars Lea Seydoux

A messy packing job has never seemed so pretty as it does in the ELLE Korea 'Out of Routine' editorial. Although the images of such clothing chaos may usually set many teeth on edge, it has been arranged in such an artful way, people will appreciate it for what it is: a set that highlights the idea of shaking out of typical routines.

Shot by Eric Guillemain, the ELLE Korea 'Out of Routine' editorial stars French actress and model Léa Seydoux. Outfitted in low-key looks fit for the upcoming spring season, the blonde beauty appears undecided about where she wants to go. Stylist Yasmine Eslami has no such issues. By the looks of the feminine wardrobe she put together, she insists on a chic city getaway.

Artful Chaos
Opportunity for brands to create visually stunning and unconventional packaging designs.
Shaking Up Routines
Potential for businesses to offer products or services that encourage breaking away from monotonous daily routines.
Low-key Spring Fashion
Room for fashion retailers to showcase effortless and relaxed spring outfits.

Sectors Adopting This

Packaging Design
Inventive packaging solutions that prioritize aesthetics and unconventional arrangements.
Wellness and Lifestyle
Development of products and services that promote a healthy work-life balance and encourage breaking away from everyday routines.
Fashion Retail
Opportunity for retailers to highlight relaxed and low-key fashion options for the upcoming spring season.
SCORE
3.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 56%
Activity 53%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X