Now in its fourth year, it’s become a holiday tradition to “Elf Yourself”. This year, OfficeMax added a creative by releasing a live flash mob of elves on Union Square in New York City. Hundreds of performers came together to dance and sing. Dressed in full elf costume, they amazed and delighted New York passersby with synchronized hip hop dances -- one of the dances you can choose to Elf Yourself to do this year.
Also new this year is that you can share your Elf Yourself video on Facebook, or Tweet it out on Twitter. Since the application uses Facebook connect, you can grab embarrassing photos of your friends and Elf them too! This adds a whole new dimension to holiday office parties!
So what are you waiting for, Go Elf Yourself at JibJab!
Key Themes Behind This Trend
- Live Flash Mobs
- Opportunity for live flash mobs as marketing campaigns for brand promotion.
- Social Media Integrations
- Opportunity for social media integrations creating viral marketing effect for brands.
- Holiday Customization
- Opportunity for holiday customization in marketing campaigns to increase customer engagement and brand loyalty.
Where This Applies
- Retail
- Live flash mobs and social media integrations can be used to create buzz and generate sales during holiday season in the retail industry.
- Advertising
- Holiday customization trends can be applied in advertising campaigns to increase customer engagement and drive sales in the advertising industry.
- Entertainment
- Live flash mobs and social media integrations can be used to create viral marketing campaigns to promote events and generate revenue in the entertainment industry.
