O.N.S. teamed up with designer Kenneth Ning for the production of an elevated streetwear capsule that is strongly influenced by the silhouettes and performance capabilities of activewear ensembles. The collection is dubbed 'Anti-Hero' and it is strongly tailored toward the needs of the dynamic urban dweller.
The O.N.S. x Kenneth Ning collaboration suggests a modern and casual approach to the sporty silhouette. As a result, the elevated streetwear offerings for Fall/Winter 2018 boast a sense of comfort and adaptability, as well as a noticeable chic aesthetic that borders on unapologetic.
The Anti-Hero collection is comprised of sweaters, functional cold weather-appropriate outwear, cargo pants and more. In addition, every single piece from the elevated streetwear capsule is made of extremely high-quality materials like merino wool and Pima cotton.
Photo Credits: Andrew Jacob
What's Driving This Trend
- Deconstructed Activewear
- Opportunity to create elevated streetwear designs inspired by the silhouettes and performance capabilities of activewear.
- Modern Casual Approach
- Opportunity to develop sporty silhouettes with a sense of comfort, adaptability, and chic aesthetic.
- High-quality Materials
- Opportunity to incorporate extremely high-quality materials like merino wool and Pima cotton into streetwear collections.
Who This Affects Most
- Fashion
- Fashion industry can explore the trend of deconstructed activewear and modern casual approach to create innovative streetwear designs.
- Textile
- Textile industry can benefit from the demand for high-quality materials like merino wool and Pima cotton in the production of elevated streetwear.
- Retail
- Retail industry can capitalize on the popularity of elevated streetwear by offering fashionable and comfortable options to urban dwellers.
