As terms like 'fast fashion' have become more widely used, clothing companies have responded by finding ways to make their offerings as sustainable as possible, and Element Pure represents just one of the companies to do so. By using nanofibers sourced from eucalyptus, Element Pure is able to offer underwear and loungewear that's not only sustainable, but soft and comfortable as well.
After the success of an earlier line of clothing that uses the same eucalyptus material, Element Pure has released a similar line of underwear and loungewear for both men and women. On the men's side, Element Pure offers boxer briefs, shorts, and long pants. For women, the company has panties, short shorts, and long pants. The company also offers unisex t-shirts made from the same material.