To better serve consumers who are looking for micro mobility solutions as an alternative to traditional modes of transportation, Panasonic collaborated with leading bicycle manufacturer Kent International Inc. on a range of electric-assist bicycles.
The new electric bicycles will be launched under two brands with three models at CES 2019: the Univega USA Touring eBike, a Van Dessel Gravel eBike and the Van Dessel Mountain eBike. These e-bike models were specifically created to meet the demand for electric-assist bicycles for the purposes of recreation, fitness and commuting.
The 'Passepartout' Van Dessel Gravel eBike and the 'Captain Shred' Van Dessel Mountain eBike were designed around the new Panasonic GX0 motor and notably, the latter is set to race in the first-ever Union Cycliste Internationale-sanctioned eMountain bike world championship series.
What Makes This Trend Stand Out
- Recreational E-bikes
- As consumers increasingly seek alternative modes of transportation, the creation of recreational e-bikes presents an opportunity for disruptive innovation in the micro mobility industry.
- Electric-assist Bicycles
- Collaborations between established brands in the bicycle and electronic industries, such as Panasonic and Kent International Inc., can pave the way for innovative new models of electric-assist bicycles.
- Micro Mobility Solutions
- As electric bicycles become more popular as a mode of transportation, companies can tailor their offerings to meet niche demands through innovations in micro mobility solutions.
Sectors Adopting This
- Bicycle Manufacturing
- Collaborations with the electronic industry can help bicycle manufacturers create new models of electric-assist bicycles that meet the evolving demands of consumers.
- Electronic Manufacturing
- As e-bikes become more popular in the transportation industry, electronic manufacturers have the opportunity to create new technologies and systems that can enhance the performance of e-bikes.
- Sports and Fitness
- The development of electric bicycles designed for recreational and fitness purposes presents new opportunities for the sports and fitness industry to capitalize on the evolving demands of consumers.
