Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The QED Design eiPOTT Egg Cup Looks Like an iPod

 - Jul 30, 2009
References: & wired
Music fans and egg lovers unite! German studio QED Design brings you the eiPott: the egg cup designed to look like how it sounds!

This cute little breakfast feature mimics the iPod’s sleek look and comes in a variety of colors, making the eiPOTT the coolest new way to enjoy your breakfast.

Other than the fact that the eiPOTT is a pretty neat idea, what I love about it, is the great marketing campaign it’s leading. While iPod is not (yet) selling eggs, eiPOTT has no reservations about paying homage to its Apple advertising parentage.

The result makes me want to start hard-boiling eggs while dancing around my kitchen to vintage Prince tracks. Cross-marketing has never tasted so good!