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Efficient Ice Cube Trays

FreezThat! by THAT! Inventions Freezes Liquids in 10 Minutes

— March 8, 2016 — Art & Design
Everyone's been to that party -- or hosted that party -- where the ice disappeared a lot sooner than expected; but now people can rely on an impressively efficient ice cube tray to save the day. Of course, it depends on just how big the party is. But this tray is capable of freezing liquids in just 10 minutes.

Designed by THAT! Inventions, the efficient ice cube tray is dubbed FreezThat! Made out of a flexible, silicone body, it boasts a unique shape that was carefully derived in order to make the seemingly impossible possible. Currently finding funding on Kickstarter, it essentially freezes smaller triangular cubes. People can freeze more than just water as well, but also chocolate, blended fruit and even coffee for the caffeine-addicted.
Trend Themes
1. Efficient Ice Cube Trays - That! Inventions' FreezThat! ice cube tray freezes liquids in 10 minutes.
2. Flexible Silicone Design - The FreezThat! ice cube tray's flexible, silicone body enables efficient freezing.
3. Versatile Freezing Options - FreezThat! ice cube tray allows freezing of various liquids, including chocolate and blended fruit.
Industry Implications
1. Kitchenware - The efficient ice cube tray disrupts the kitchenware industry by providing faster freezing times.
2. Food and Beverage - The FreezThat! ice cube tray presents disruptive innovation opportunities for freezing beverages and creating unique ice shapes for food and drinks.
3. Crowdfunding - The success of FreezThat! on Kickstarter showcases the potential for disruptive innovations in the crowdfunding industry related to innovative kitchen gadgets.
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