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Organic Buckwheat-Filled Pillows

Hullo Pillows are Comfortable and Environmentally Friendly

— March 21, 2018 — Eco
Those looking to rest peacefully may want to invest in Hullo Pillows- a new eco-friendly sleep brand that sources its materials from organic cotton and buckwheat.

These pillows are both durable and breathable, offering a great night's sleep that one can feel good about. The crisp bedding is comprised of a pillow slip that's made from organic cotton, making for a comfortable place to rest one's head. What really sets this pillow apart from the rest, is its filling, which is comprised of hulls of buckwheat. If the filling isn't to one's liking, the conveniently zipped casing can be unzipped, and the buckwheat can be emptied until it feels perfect.

The Hullo Pillow is ideal for anyone looking to make environmentally conscious decisions, even when they're asleep.
Trend Themes
1. Eco-friendly Bedding - The trend of using sustainable and organic materials for bedding is disrupting the traditional bedding industry and may present opportunities to launch new green brands.
2. Adjustable Pillows - The trend of customizing pillows based on personal preference and body shape is shaking up the sleep industry and presents opportunities for companies to develop innovative products.
3. Natural Fillings - The trend of using natural fillings such as buckwheat, bamboo, and feather in pillows and other bedding products is disrupting the traditional bedding industry and presents opportunities for e-commerce companies to launch innovative sleep brands.
Industry Implications
1. Bedding Industry - Companies in the bedding industry can harness the trend of eco-friendly, natural, and customizable pillows to expand their product lines and reach new markets.
2. E-commerce Industry - E-commerce companies that focus on sustainable and natural sleep products such as Hullo Pillows can capitalize on the trend of eco-friendliness and attract environmentally conscious consumers.
3. Health and Wellness Industry - The trend of adjustable and natural pillows resonates with the health and wellness industry, as companies can market the benefits of better sleep and spinal alignment for better overall health.
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