Discarded works with Mi Terro to create eco-friendly face masks using extracted casein protein molecules from the bacteria in milk that's gone bad. With dynamic flow shear spinning, sustainable fibers are created so that functional face masks can be made.
Hundreds of the Discarded Face Masks are being distributed across London for free, helping to make an essential protective accessory available to all. Unlike single-use face masks, these ones that turn wasted milk into cotton fibers create a material that's soft, breathable and more long-lasting than the average design.
As well as helping to make the most of a product that would otherwise go to waste, Discarded also employs furloughed staff from the hospitality sector to create the eco-friendly face masks.
Image Credit: Discarded
What's Driving This Trend
- Eco-friendly Face Masks
- Creating face masks from upcycled materials such as extracted casein protein molecules from discarded milk creates an environmentally sustainable solution for personal protective equipment.
- Sustainable Fibers
- Using dynamic flow shear spinning to create fibers from waste materials like discarded milk, offers an opportunity for sustainable fashion and consumer goods.
- Alternative Materials
- Innovating with alternative and unconventional materials such as milk proteins can lead to a new wave of eco-friendly and cost-effective production of face masks and other products.
Who This Affects Most
- Sustainable Fashion
- The innovative process of creating sustainable fibers from waste materials can have significant disruptive effects on the fashion industry's supply chains and waste management practices.
- Healthcare
- The use of unconventional, eco-friendly materials to create face masks can offer new and innovative solutions for the healthcare industry in times of increased demand for personal protective equipment (PPE).
- Hospitality
- The furloughed staff from the hospitality sector can leverage their skills to create innovative new solutions for upcycling and repurposing waste materials to meet new market demands for sustainable and eco-friendly products.
