Convenience and value are two important characteristics that consumers are taking into account every time they make a food purchase, which is being addressed by the new Dunkin' Go2s menu. Positioned as a low-cost value menu, the promotion offers patrons two items at one low price point to put a focus on maximization. Customers can choose between two Egg & Cheese Wake-up Wrap sandwiches for $2, two bagels with cream cheese for $4 or two Bacon, Egg & Cheese Breakfast Sandwiches for $5.
The Dunkin' Go2s menu has been launched nationwide for a limited time and addresses the increasing need for value-prioritized fast food menus as consumers become more discerning of how far their money goes.
Image Credit: Dunkin’