The newest summer drink is the Dunkin' Coconut Refresher - a thirst-quenching milk and fruit beverage with coconut milk. The brand mixes coconut milk with fruity lemonade flavors - Pink Strawberry, Golden Peach, and Purple Pomegranate - to create a creamy, fruity, and refreshing drink.
This milky-lemonade hybrid was created as milk alternatives and non-dairy products grow in popularity. The Coconut Refreshers are completed with B vitamins, making this product a health-conscious beverage. It also includes green tea extract to add a caffeinated kick to the drink.
This new Dunkin' product merges health-consciousness with delicious flavors to create a refreshing milk and fruit summer beverage. It comes in three sizes and ranges from USD 2.99 - 3.59.
Image Credit: Dunkin'
Key Themes Behind This Trend
- Non-dairy Products
- The popularity of non-dairy products has surged and offers an opportunity for businesses to expand their product offerings towards this growing trend.
- Health-conscious Beverages
- Incorporating health-conscious ingredients into beverages can attract consumers who prioritize their health. Businesses have the opportunity to explore healthier beverage options.
- Fruity Hybrids
- Fruit blends mixed with non-traditional ingredients, like coconut milk, allow businesses to create a unique experience for consumers and differentiate from traditional beverage offerings.
Where This Applies
- Food and Beverage
- The food and beverage industry can innovate and incorporate non-dairy and healthier alternatives into their products to appeal to a broader audience.
- Wellness and Fitness
- The wellness and fitness industry can expand their offerings with healthier, refreshing options that support their consumers' lifestyles.
- Hospitality
- The hospitality industry can differentiate their beverage menus by incorporating unique, fruity blends with a twist of non-traditional ingredients like coconut milk.
