With autumn in full effect, it's no surprise that dramatic beauty looks are hitting runways this season. Moving away from the heavy brows of past seasons, this Vogue Japan feature instead focuses on artistic eyeshadow applications.
In addition to smudged and glossy liner and shadow looks, this dramatic editorial also highlights makeup applications that appear to have been stenciled on -- a snakeskin eyeshadow print is one of the editorial's most eye-catching examples of the season's experimental cosmetics.
In addition to highlighting dynamic makeup looks, this Vogue Japan story, starring Sasha Luss, boasts a warmer wardrobe that consists of structured wool jackets that are displayed in a monochromatic palette. Rather than just featuring solid black and white garments, this editorial spotlights textural and organically patterned pieces.
What's Driving This Trend
- Artistic Eyeshadow Applications
- Opportunity for innovative makeup products and techniques that allow for intricate and artistic eyeshadow looks.
- Experimental Cosmetics
- Disruptive innovation in cosmetics industry by introducing unique and unconventional makeup applications.
- Textured and Organically Patterned Pieces
- Potential for fashion industry to create garments with unique and eye-catching textures and patterns.
Who This Affects Most
- Beauty
- Opportunity for beauty brands to create innovative makeup products and techniques.
- Fashion
- Potential for fashion brands to design garments with unique textures and patterns.
- Cosmetics
- Disruptive innovation in the cosmetics industry by introducing unique and experimental makeup applications.
