This is a cool, new, innovative Asian look for a longtime favorite Western tortilla chip package.
The combatants (possibly wrestlers?) pictured here, on the Frito-Lay Doritos bag are a radical change from the traditionally bright colored bags seen in millions of food establishments across North America.
Clearly a not-so-subtle attempt to combine athleticism and non-healthy food!
This â€œNut-Bustingâ€ Doritos pack was apparently an infamous display in last year's Japanese Design Show.
I can't wait to see this year's innovations!
Asianizing Potato Chips
More Stats +/-
Glossy Electric Blue Sneakers
Stylish Designer Smartwatches
Modernized Mineral Water Cans
Bank Fee-Fighting Platforms
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Cool Packaging at Japanese Design Show
- By: Howard WuAug 10, 2008