In Spain, Burger King is appealing to burger lovers and their pets with an all-new dog bone treat for canines dubbed the 'Dogpper.' Taking inspiration from the classic Whopper, the Dogpper is a flame-grilled tasting bone that was created to allow customers with dogs to enjoy their order in peace without receiving pleading looks from pets hoping to get a bite.
The first-ever dog treat from Burger King is helping to promote the brand's delivery service, as the Dogpper arrives free with every delivery order. As part of its own research, Burger King discovered that 65% of dogs beg for food when their owners order delivery food—and this solution helps to address this behavior.
As there are hungry dogs all over the world, Burger King plans to launch the Dogpper globally.