Militaristic Utility Boots

Reebok and Eastlogue Co-Design the New DMX Trail Shadow Iteration

Eastlogue works in collaboration with Reebok on a new version of the DMX Trail Shadow boot. This time, the two design from an angle that explore militaristic elements, taking into consideration utility function and style at once. The inspiration is rooted in military apparel and can be showcased throughout the footwear's design.

The uppers are constructed from technical mesh in an olive green hue detailed with heat welding along with 3M/orange webbing for a reflective hi-vis accent. The base feature synthetic black overlays that can be found at the heel and the toe area. Additional details include the rope laces, the TPU olive cage, orange lining, and mesh paneling tongue. Branding accents are informed at the midfoot and insoles.

Image Credit: Extra Butter

Militaristic Utility Boots
The trend of military-inspired footwear designs that combine style and utility.
Technical Mesh Uppers
The trend of using technical mesh material for footwear uppers, offering durability and unique design opportunities.
Reflective Accents
The trend of incorporating reflective materials into footwear design for increased visibility and safety.

Who This Affects Most

Footwear
The footwear industry can benefit from exploring the potential of military-inspired designs using technical materials and reflective accents.
Outdoor Gear
The outdoor gear industry can explore the potential of using technical mesh and reflective materials for footwear and apparel in their product lines.
Military Apparel
The military apparel industry can capitalize on the trend of militaristic design elements becoming more popular in mainstream fashion and collaborate with footwear brands to create new products.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 9%
Freshness 9%