IoT-Protecting Routers

The D-Link AC2600 Showed Off a McAfee Partnership at CES 2018

The IoT (Internet of Things) is being adopted at a slow and steady pace by consumers which has increased security concerns more than ever, so the D-Link AC2600 has been unveiled at CES 2018 as a new solution to ensure enhanced protection.

The router was unveiled as a new device created in partnership with McAfee to provide upstream protection for all of the various connected devices within your household. This will keep the user experience as seamless as possible to prevent the need for professional experience to get things set up.

The D-Link AC2600 router is set to launch in Q2 2018 and will also offer enhanced parental controls to keep kids safe as they spend a growing amount of their time online.

Enhanced Iot Security
The partnership between D-Link and McAfee demonstrates a growing market for routers that offer enhanced protection for connected devices in the IoT.
Seamless User Experience
The D-Link AC2600 router aims to provide a seamless setup experience for users, eliminating the need for professional assistance.
Advanced Parental Controls
The inclusion of enhanced parental controls in the D-Link AC2600 router addresses the increasing need to keep children safe online.

Industries Being Reshaped

Cybersecurity
The demand for routers with built-in security features presents an opportunity for cybersecurity companies to partner with router manufacturers.
Smart Home
The expanding IoT ecosystem creates a market for routers that offer seamless connectivity and security for smart home devices.
Parental Monitoring
The integration of advanced parental controls in routers opens up opportunities for companies to develop and market products catered to parents and guardians.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 30%
Freshness 8%

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