Tao — July 7, 2007 — Art & Design
References: dlcompany
Rare and Exquisite Italian note cards and envelopes that(with dl's 'little bird' design on them) rest inside a beautifully embellished black resin box, lined with black velvet designed by DL&CO. Makes for a perfect gift and also cool desk/home accessory.
Implications - In our world of automation and impersonal innovation, consumers are looking for ways in which they can express themselves. Products that provide a bit more personalization are appealing, and designer stationary allows for both a personal touch and an element of luxury. Revamping otherwise boring and simple products ensure they are noticed by consumers who want more out of their products.
Implications - In our world of automation and impersonal innovation, consumers are looking for ways in which they can express themselves. Products that provide a bit more personalization are appealing, and designer stationary allows for both a personal touch and an element of luxury. Revamping otherwise boring and simple products ensure they are noticed by consumers who want more out of their products.
Trend Themes
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Designer Stationary Trend — Consumers are looking for ways to express themselves and designer stationary provides a personal touch and element of luxury.
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Personalization Innovation Trend — Consumers want more out of their products, providing an opportunity to revamp simple products and make them noticed.
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Luxury Accessory Trend — As consumers crave personalization and luxury, chic office and home accessories are becoming more popular.
Industry Implications
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Stationary Industry — The stationary industry can offer designer or customizable stationary products that provide more personalization and luxury for consumers.
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Gift Industry — Designer stationary packs like this one provide a thoughtful and unique gift option for consumers.
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Home Decor Industry — Chic office and home accessories like these designer stationary boxes can provide a new category of product to the home decor industry.
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