Protective Multi-Terrain Shoes

The District Vision Mountain Racer were Developed with Salomon

The popularity of rural exploration for leisure or exercise purposes has increased the need for products like the District Vision Mountain Racer to offer consumers unparalleled performance capabilities.

Designed in partnership with Salomon, the shoes are available in two color options and feature the Salomon Contragrip that is reported to provide advanced gripping capability in wet conditions. The water-resistant, woven upper on the shoe provides breathability, while the LT Muscle shock-absorbing midsole promises extended comfort when exploring the wilderness.

The District Vision Mountain Racer is finished with a Kevlar-covered cap on the toe to provide an additional touch of protection for wearers. The casual design of the footwear makes it look more like a stylish sneaker than professional hiking accessory.

Rural Exploration
The growing popularity of rural exploration has created opportunities for innovative products like the District Vision Mountain Racer.
Advanced Gripping Capability
The inclusion of the Salomon Contragrip in the District Vision Mountain Racer offers disruptive innovation in the area of shoe traction technology.
Casual Outdoor Footwear
The District Vision Mountain Racer combines style and functionality, tapping into the trend of casual outdoor footwear.

Industries Being Reshaped

Outdoor Gear
The District Vision Mountain Racer caters to the outdoor gear industry, offering a stylish and protective option for consumers.
Athletic Apparel
This collaboration between District Vision and Salomon expands the possibilities in athletic apparel by introducing a fashionable and performance-driven shoe.
Adventure Tourism
The District Vision Mountain Racer is poised to disrupt the adventure tourism industry with its comfortable and versatile design.
SCORE
4.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 63%
Activity 51%
Freshness 8%