The Funko Pop figurines are already wildly popular among collectors and now fans can easily add to their collection with the brand's new 'Disney Treasures' subscription service.
Disney Treasures is a new subscription box service created as part of a collaboration between Disney and Funko Pop. The boxes come on a regular basis and are "filled with 100% exclusive Disney collectibles and accessories created by Funko." This not only includes characters from memorable Disney movies, but also Disney theme park collectibles. For example, the first box will boast a 'Pirates Cove' theme and contain a collectible Mr. Smee Pop, as well as exclusive Disney Pirate booty.
The new Disney Treasures option demonstrates how brands can cater to adult fans who are interested in collectibles by offering ongoing subscription services.