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Versailles-Inspired Cosmetic Branding

The Dior Trianon Spring 2014 Collection is Pastel Hued

— December 12, 2013 — Fashion
Daria Strokous is the face of the Dior Trianon Spring 2014 Collection campaign. The Russian top model pulls off a range of pastel-hued cosmetic looks that feature the line's prim palette of eye-shadows, lipsticks, nail polishes and rosy blush products.

This feminine line of cosmetics references the opulence of Versailles and the style of historical icon Marie-Antoinette. Drawing inspiration from the queen's private estate, the Petit Trianon, the Dior Trianon Spring 2014 collection embodies a dainty and demure feel.

Daria poses with an extravagant headpiece that is made of countless pink roses that match her soft makeup looks. The element is infused into her blonde locks and made into a sculptural up-do that is reminiscent of one of Marie-Antoinette's outrageously glamorous wigs.
Trend Themes
1. Historical-inspired Cosmetic Branding - Brands can draw inspiration from historical icons and architecture to create unique and luxurious cosmetic lines.
2. Pastel-hued Cosmetics - There is an opportunity to tap into the popularity of pastel shades and create a line of cosmetics that embodies a dainty and demure feel.
3. Extravagant Accessories - Brands can incorporate show-stopping accessories into their advertising campaigns to create a sense of luxury and glamour.
Industry Implications
1. Cosmetics - Cosmetic companies can draw inspiration from historical architecture and icons to create unique and luxurious product lines that stand out from competitors.
2. Fashion - Fashion designers can incorporate pastel-hued fabrics into their creations to match the popular trend in cosmetics.
3. Florists - Florists can create extravagant headpieces and accessories for advertising campaigns and events to enhance the overall luxurious feel.
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