TikTok announced that it will ban deepfake content on the platform in an effort to stop the spread of misinformation ahead of the 2020 U.S. presidential election. The platform also states that it will be improving its collaboration with third-party fact-checkers, in the lead up to the 2002 election. TikTok will also work alongside the Department of Homeland Security to eliminate potential instances of election interference.
Banning deepfake content and improving fact-checking may help users be more confident about the content they are consuming on the TikTok platform.
The TikTok General Manager, Venessa Pappas, released a statement about the new efforts, "“Our intent is to protect users from things like shallow or deep fakes, so while this kind of content was broadly covered by our guidelines already, this update makes the policy clearer for our users.”
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