Athletically Nomadic Editorials

The Exit Magazine Dani Witt Photoshoot Displays Wanderer Looks

The Exit Magazine Fall/Winter 2014 editorial featuring model Dani Witt displays an athletic take on classic nomadic looks. Photographer Dario Catellani made the unexpectedly sporty looks come to life via a gritty urban backdrop complete with high rise buildings and electrical wires.

Stylist Catherine Newell-Hanson made Witt appear much like a sporty wanderer in this Exit Magazine series. She got at this unusual look via low-rise lace-up sneakers, zip-up hooded sweaters and plaid skirts. These gym-appropriate pieces were matched with oversize coats and bomber jackets, making Witt come across as ready for a long trip abroad.

Paired with these motifs were autumn hues. While this collection of apparel can arguably be worn during most seasons, Newell-Hanson opted for autumnal shades via dark red, brown and green hues.

Athletic Nomadic Fashion
Opportunity for design firms to create sporty yet functional clothing for the adventurous traveler.
Urban Backdrop Photography
Chance for photographers to capture urban landscapes in a way that highlights contrasting fashion styles.
Plaid Skirt Trend
Potential for retailers to leverage the popularity of plaid skirts by incorporating them into sporty, nomadic fashion collections.

Industries Being Reshaped

Fashion Design
The athletic and nomadic looks in the Exit Magazine photoshoot provide ample opportunity for fashion designers to create functional yet fashion-forward clothing.
Photography
The urban backdrop used in the photoshoot showcases the potential for photographers to use natural environments to enhance fashion editorials.
Retail
The popularity of plaid skirts in this editorial create a trend opportunity for retailers to integrate them into their stock.
SCORE
2.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 17%
Freshness 8%