Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Grow your professional skillset in an award-winning workplace.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

Combating Food Insecurity

An Interview with Ruth Gebremedhin, of Daily Bread and Sobeys

— December 20, 2018 — Social Good
This holiday season, Sobeys is continuing its partnership with Daily Bread, a Toronto food bank that’s been active since 1983. Serving almost 200 food programs throughout the city with its trucks, Daily Bread helps to combat food insecurity by generating donations and awareness for those in need. As the organization explains “Four million Canadians face food insecurity each year; in 2018 alone, Daily Bread received over 900,000+ requests for service.”

To find out more about the initiative, and how consumers can take part, Trend Hunter spoke with Sobeys and Daily Bread’s Ruth Gebremedhin.

How long will consumers have the opportunity to donate to Daily Bread through Sobeys?

This holiday season, Sobeys shoppers at select stores across the GTA have an opportunity to support Daily Bread through pre-packaged food hampers available in-store until Monday, December 31st, 2018.

Shoppers can donate at a number of Sobeys locations in the GTA, including those located at: Danforth, Dupont, Mount Pleasant, Spadina, St. Clair, Todmordon, Younge and Balliol, and the Queensway.

What does Sobeys include in its pre-packaged bags that consumers can purchase for donation?

Food Bank Donation Bags from Sobeys have been outfitted at the $5, $10 and $15 dollar levels for shoppers to donate until the end of the month, and beyond. The bags contain various non-perishable Compliments products from Sobeys, such as pancake mix, syrup, mac and cheese, canned veggies, beans, and sauces, among other dry goods.

Will Sobeys maintain its partnership with Daily Bread in the New Year?

Sobeys is committed to helping Canadians realize ‘What Food Can Do’ and delivering nourishing food across the country to help our neighbors in need. In partnership with food banks such as Daily Bread, we wholeheartedly believe that food should be accessible to all Canadians no matter the season, and we want to help make that belief a reality.

Customers can purchase pre-packaged Food Bank Donation Bags year-round. They can find them on the ends of tills, or can ask to purchase them at Customer Service. We always have bags ready for donation. Our stores work with our food bank partners year-round for regular collection of the donated food items to ensure the food is getting to those who need it most.

How does Daily Bread distribute its donations to those facing food insecurity?

Daily Bread distributes its donations throughout the various programs it runs or is partnered with, including shelters, breakfast programs, meal programs and other food banks throughout the GTA.

Apart from donating through Sobeys over the holidays, what other ways can consumers help to fight food insecurity?

There are many ways people can help fight food insecurity year round, including food or cash donations to your local food bank, as well as volunteering in your community. In fact, volunteers help keep food banks like Daily Bread running. Moreover, organizing or participating in a local food drive or fundraiser throughout the year also goes a long way.