Cypressa has launched a new range of Pastes and Tapenades celebrating the flavors of the Mediterranean and Middle East. The six-product range includes options for stews, meat dishes, salads, and pasta, as well as antipasti and sharing boards.
Harry Constantinou, Commercial Controller at Cypressa, said, "The new pastes are a brilliant accompaniment to so many dishes and are incredibly versatile... we have you covered with olives, olive oil, antipasti, and now, great-tasting dips and pastes."
The new range includes Cypressa Smoky Tagine, Cypressa Aubergine & Feta Mezze, Tomato, Feta & Kalamata Olive Tapenade, Roasted Red Pepper Tapenade, Rose Harissa Paste, and Rose Harissa Pesto. Cypressa Smoky Tagine and Cypressa Aubergine & Feta Mezze are also available at The Co-op.
Why This Trend Is Growing
- Middle Eastern Flavors in Condiments
- Cypressa's new range of Pastes and Tapenades featuring flavors of the Middle East and Mediterranean offer a disruptive opportunity to bring the trending Middle Eastern flavor profile to sauces and spreads industry.
- Versatile Dips and Pastes
- Cypressa's versatile dips and pastes can accompany a range of dishes, showcasing an opportunity for food service industries to innovate and highlight menu items that incorporate these new spreads.
- Vegetarian Spreads for Healthy Dining Options
- Cypressa's new range of vegetarian spread options offers an opportunity for healthy-eating-focused restaurants and grocery stores to cater to the growing demand of vegetarian and vegan diners.
Industries Being Reshaped
- Food and Beverage Industry
- The food and beverage industry can benefit from Cypressa's new range of dips and pastes by incorporating these spreads into existing and new product developments and catering menu offerings.
- Retail Industry
- The retail industry can capitalize on increased interest in Middle Eastern flavor profiles and healthy eating by integrating Cypressa's range of vegetarian pastes into wider vegetarian/vegan categories and highlighting the health benefits of these products.
- Food Service Industry
- The food service industry can offer new and exciting menu items featuring Cypressa's dips and pastes as a main ingredient in Mediterranean-based dishes.
