Lennon-Inspired Shades

These Cutler & Gross Sunglasses Look Worthy of the Beatles

The newest Maison Martin Margiela/Cutler & Gross sunglasses are chic and sophisticated. This three-frame collection is part of the brands' ongoing collaboration and is geared towards spring/summer 2013.

All three of these Maison Martin Margiela/Cutler & Gross sunglasses are based on popular Margiela frame designs. However, Cutler & Gross toss in unexpected accents and elements such as the leopard print arm tips and frame outlines contrasted by the bland beige frames and polarized lenses. Such starkly contrasting colors and patterns make these Maison Martin Margiela sunglasses stand out.

Another of the set are the John Lennon-esque frames that feature rounded lenses, similar to those worn by the late Beatles front man. The designs would make any fashion-lover proud.

Chic Sunglasses
There is a disruptive innovation opportunity to create chic sunglasses with unexpected accents and contrasting colors and patterns.
Leopard Print Design
There is a disruptive innovation opportunity to incorporate leopard print accents into sunglasses designs.
John Lennon-inspired Frames
There is a disruptive innovation opportunity to create sunglasses with rounded lenses inspired by John Lennon's iconic style.

Sectors Adopting This

Fashion Accessories
There is a disruptive innovation opportunity in the fashion accessories industry to create stylish sunglasses with unexpected designs.
Eyewear
There is a disruptive innovation opportunity in the eyewear industry to incorporate leopard print accents into sunglasses designs.
Music Merchandise
There is a disruptive innovation opportunity in the music merchandise industry to create sunglasses inspired by iconic musicians like John Lennon.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 48%
Freshness 8%

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